About Shriro
Shriro Group is a leading marketer and distributor of premium consumer products, operating across Australia, New Zealand, the USA, and exporting globally.
We represent a diverse portfolio of Company-owned brands, including Everdure, Omega Altise, and Robinhood, as well as globally recognised third-party brands such as Casio, Pioneer, Grohe, and American Standard.
Our extensive product offering spans consumer electronics, including calculators, watches, musical instruments, audio products, professional DJ equipment, and car audio systems. In the home appliances category, we distribute kitchen, laundry, and bathroom solutions, including sanitaryware. We also offer a broad range of indoor climate and outdoor products such as gas and electric heaters, cooling solutions, gas and charcoal barbecues, and pizza ovens.
To support our operations, Shriro manages two company-operated distribution centres. Our retail footprint includes over 1,000 in-store displays across Australian retail stores and two company-operated retail outlets in Auckland, New Zealand. The Group’s head office and flagship showroom are located in Chatswood, New South Wales.
Shriro employs approximately 153 full-time equivalent (FTE) staff, including 53 sales and marketing professionals across Australia, New Zealand and USA. A dedicated team of 7 employees based in China supports the business through product sourcing, procurement, and quality assurance.
History
Shriro has a trading history spanning more than 32 years and has a long association with the Casio brand, having distributed Casio’s products in Australia since 1982. Since 2001, Shriro has implemented a growth strategy focused on selective brand acquisitions and new product development and innovation, starting with the acquisition of Everdure in that year. In 2010, Shriro acquired Monaco Corporation which expanded the Group into New Zealand.
In 2011, Shriro acquired Hagemeyer Brands, the distributor and marketer of home appliance and lifestyle brands such as Omega and Omega Altise. In 2013 the Group acquired Robinhood.
Board of Directors
Abigail Cheadle
Chair
Member of the Audit, Risk and Compliance Committee
Member of the Remuneration and Nomination Committee
- Abigail Cheadle was appointed to the Board of Shriro Holdings Limited in June 2020.
- Abigail Cheadle is a Chartered Accountant with more than 30 years of experience working across Asia, Europe, the Middle East, and Australia. During this time, she led professional services practices for EY, Deloitte, Kroll and KordaMentha, focusing on corporate turnaround and risk management. Abigail advised and helped grow many listed companies, notably, while advising the Indonesian-listed consumer finance company, BFI Finance Indonesia, its market capitalisation grew tenfold.
- Abigail concurrently also serves as a non-executive director of LGI Ltd and Novatti Limited (ASX: NOV). Previous non-executive director positions were also held at ASX-listed companies: Isentia (ASX: ISD), SurfStitch (ASX: SRF) and QANTM Intellectual Property Limited (ASX: QIP).
- Abigail is a Member of the Australian Institute of Company Directors and has a Bachelor of Business (Accounting) from Queensland University of Technology.
FIONA BROWN
Chair of the Audit, Risk and Compliance Committee
Chair of the Remuneration and Nomination Committee
- Fiona Brown was appointed to the Board of Shriro Holdings Limited in December 2025.
- Fiona Brown has extensive experience in Shriro’s business segment of consumer products, having founded Dicker Data Limited (ASX: DDR) and is currently serving as the Executive Chair. Dicker Data is a very successful Australia distribution business. Fiona has been on the Dicker Data Limited Board since 1983 with her primary focus on business strategy and decision making.
Tim Hargreaves
Chief Executive Officer
- Tim Hargreaves was appointed CEO of Shriro Holdings in January 2018.
- He has over 35 years’ experience in the consumer goods industry across Australasia and international markets.
- Tim has expertise in sourcing and growing third-party distributed brands, as well as developing company-owned consumer brands such as Everdure BBQs, now sold in over 35 countries.
- Prior to his appointment as CEO, Tim was General Manager of Shriro’s Casio division for over 25 years, where he built the brand to market leadership in key product categories including Education and Timepieces.
- Before joining Shriro, Tim held senior leadership roles with world-class consumer brands including Canon, AKG, Denon, and TOA Electronics.
- Tim is a Member of the Australian Institute of Company Directors.
SENIOR MANAGEMENT TEAM
Shane Booth
Chief Financial Officer
PAT LEE
Managing Director Monaco Corporation
Anthony Hill
General Manager - Housewares
Piers Halleen
General Manager - Casio Australia
Maheshni Schache
Chief Information Officer
Tim Hargreaves
Chief Executive Officer